Business Data Analytics BSc (Hons)

Studying this Business Data Analytics degree will equip you with the knowledge and skills to analyse datasets in a variety of business contexts, learning the valuable techniques data analysts use to analyse data and extract insights.

Additionally, you will gain experience of essential tools, algorithms, and models, with opportunities to work with Python and R, two widely used coding platforms in the field.

Practical sessions on our trading floor allow you to apply your new-found knowledge on Stata and the Stocktrak global investment trading simulations, building skills in coding, modelling, analytical, numerical, data analysis and problem-solving. You will have access to the latest data from Bloomberg, S&P Capital IQ and Thomson Reuters.

This degree in business data analytics prepares you to become a strategic manager of data, using core managerial theories paired with practical analytical skills to uncover trends, patterns, and support organisational decision making.

As well as sharing findings from their own research, staff will encourage you to discuss and debate contemporary trends, such as reproducible analysis, potential bias in big data models, large language models, and the best way to visualise results for non-technical audiences.

You will purposefully be exposed to applications of data analytics to numerous settings including risk analytics, marketing analytics, computational finance, and customer analytics, throughout your degree. This ensures you discover which applications interest you the most for your future career.